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£8m technology boost for UK high streets

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high streetA new £8m initiative designed to re-invigorate UK high streets is announced by Science and Universities Minister, David Willetts.

A brand new, £8m initiative, designed to re-invigorate UK high streets, has been announced by Science and Universities Minister, David Willetts.

The initiative, a funding competition run by the UK’s innovation agency, the Technology Strategy Board, will allow businesses to compete for funding awards, in order to trial innovative ways of addressing the challenges facing UK high streets.

The competition is seeking innovative technology solutions to boost the high streets by exploring new approaches to retailing/services, logistics and travel and traffic.

Minister of State for Universities and Science, David Willetts said: “Technology plays a vital role in people’s everyday lives and has the ability to influence our movements and shopping habits. By developing innovations to regenerate the retail sector we will be able to breathe new life into the UK’s high streets.

“This competition will encourage exciting new developments that could change the way business is done across our high streets. Giving shoppers and businesses real time information that they can use to their advantage will make a real difference in helping to boost the UK economy.”

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